Apple Marketing » Blog

Memories…Remembering “River City Bookstore”

Carrie Atkins — Wed, 11 Jan 2012 04:53:55 +0000

Where our designer, Carrie Atkins, officially began her "design" career. What was once a spot for ingesting great literature soon became a place to digest cupcakes.

Hair-Plugs are Out but WordPress Plug-Ins are IN!

Carrie Atkins — Tue, 10 Jan 2012 21:32:59 +0000

In the beginning, WordPress was just a super innovative way to set up your blogging system. Now, WordPress is one of the most widely used and respected Content Management Systems on the market. In other words, if WordPress was around in the wild and wooley days of the Wild West and were in a duel [...]

PayPal 101 – Setting up an account.

Carrie Atkins — Fri, 09 Dec 2011 04:21:31 +0000

What you will need before you get started:

Credit Card / Debit Card
Email Address (If you do not have an email address, we suggest you visit Gmail.com to open up an email account.)
Bank Account Number
Telephone Number

Reasons to start any Social Media campaign ‘Organically.’

Carrie Atkins — Thu, 10 Nov 2011 02:23:43 +0000

Why use Facebook for your business? Relationship marketing differs from other forms of marketing in that it recognizes the long term value to the firm of keeping customers, as opposed to direct or ‘Intrusion’ marketing, which focuses upon acquisition of new clients by targeting majority demographics based upon prospective client lists.

Logo’s are Like Snowflakes because . . .

Carrie Atkins — Mon, 10 Jan 2011 22:58:06 +0000

I will give you a few examples of how I approach to designing a new logo.

New Website….What are my options?

Carrie Atkins — Sat, 09 Jan 2010 03:17:40 +0000

With all of the "do-it-yourself" website building options and the promise of "no experience needed" to create your very own website, it makes it hard to decide which route to take. Do I hire a website company to build my site or do I take my chances and "do-it-myself"?

Where are my visitors???

Carrie Atkins — Fri, 08 Jan 2010 21:43:50 +0000

So you have this super great website that you are sure will change everything that is anything in your industry. It will make a major impact on anyone whom has been lucky enough to find it. You seem to have everything you ever imagined on the world wide web. So why no visitors?

Website Design: The good, the bad & the just plain UGLY!

Carrie Atkins — Wed, 08 Apr 2009 16:24:13 +0000

What makes a good website? What makes a website bad? What makes a website just plain ugly?

Error Messages

Need we say more? Other items that would go in this category would be broken links. Anytime a browser (potential customer) encounters a broken link or error message of any kind, you’ve lost them.

[...]

Blogging In!

Carrie Atkins — Wed, 08 Apr 2009 05:10:03 +0000

So…what is a Blog anyway?
As defined by Wikipedia:
A blog is a type of website, usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video. Entries are commonly displayed in reverse-chronological order. “Blog” can also be used as a verb, meaning [...]

Apple Marketing eCommerce

Brandon Atkins — Tue, 17 Mar 2009 06:14:15 +0000

With the economy in a rut and both consumers AND businesses suffering, eCommerce sites offer more people and companies money-making opportunities they might not have otherwise had.

Any existing business that successfully engages in eCommerce is only going to raise it’s bottom line. Any business that starts up as an eCommerce business has certain advantages [...]